oh! Gift Card.
Pushing forward the gift card industry.
oh! Gift Card leads Latin America in the implementation, management, and distribution of currency gift cards on B2B channels. They help more than 200 brands in the region surprise and delight customers and gift recipients.
We collaborated with oh! Gift Card on communications for their core business, using a powerful, optimistic and joyful visual identity. In addition, we developed and produced a unique line of physical and digital products.
From print to digital, a complete line of products and packaging.
oh! Gift Card challenged us to create a set of products to offer to their B2B clients. We worked on the naming, design, and development of their product line-up and packaging.
We designed a variety of gift card motifs based on the company’s commercial strategy. In addition, we created packaging materials that included a high-end premium box, gift card envelopes, and cardholders.
Rethinking the digital gifting experience.
e-gift card, wallet, and watch.
As the market leader in Latin America, the company was looking to expand its presence in digital platforms. Based on market research, we discovered that customers were taking photos of their gift cards to easily access the codes from their phones.
To solve this need, we designed a completely new product experience for digital platforms. We started by creating an e-gift card that works seamlessly across different devices. Customers quickly adopted the digital version, and in less than four months, it became the best-selling product in the company. To complement this experience, we designed a version of the e-gift card that can be added to a digital wallet or smartwatch.
An e-Gift Card designed to support all brands.
We worked closely with the company's development team to create a customizable version of the e-gift card that offers a unique experience for each of the 200+ brands in the company’s catalog.
